Friday, February 5, 2010

2nd Junior Project "Pride"

This semester there are fewer rules to follow. I really want to animate--so keeping that in mind, I designed a project that is action based.

The idea is that this is a commercial for "Pride" laundry soap. Alex, a young football player, will be seen running with a football towards the end zone dodging real/imaginary defensive players (depends on time). Just as he reaches the end zone he will dive, resulting in a splash of color.

The overall look and design is inspired by Psyop's Fanta adds. The enviroment will be a simple football field, mostly gray scale with some green for the grass.

Sketches


My inspiration


This was my first concept

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